The Bechtler Museum is exhibiting the first NFTs by LA-based artist HEES

Hot. “Grow”, 2022. Still from the animated video NFT.
Photo courtesy of the artist.

This fall, HEES, in partnership with Aktion Art and Culture Pulse, released an exclusive limited edition set of seven NFTs at the Bechtler Museum of Modern Art in Charlotte, North Carolina. The release marks the first time a US-based museum has premiered a series of NFTs by an American artist. HEES NFTs will be featured in Pop to Now: Warhol and His Legacy through January 2, 2023 in a group show featuring work by Andy Warhol, Basquiat, Keith Haring, Kristin McIver and ThankYouX.

In addition to his large-scale paintings on view in the museum, a screening room will show HEES animations, his seven NFTs on the theme of humanity: “Human”, “Grow”, “No Limits”, “Energy”, “Laws”, “Prisma” and “Life”. . The number seven is at the center of HESS’ artistic practice; There are seven attributes of physicality, seven musical notes in a heptatonic scale, seven prismatic colors, seven is the PH balance of pure water, seven continents. seven oceans divided and seven days a week. These components of life—geographical, natural, and creative—are also reflected in the HEES signature, whose five bars represent time, energy, sight, sound, and physicality. Hints and references to these elements are cleverly coded in numbers and symbolism in the animated works

Accompanied by a quote and musical score from each of the seven NFTs featured on Culture Pulse, “The NFT Arena has given me a new and exciting platform to get my message out there. It’s also given me a lot of new tools to be creative with,” says the artist.

The HEES collection of seven NFTs reflects his journey of self-actualization and healing. The artist’s life changed dramatically when he was diagnosed with prostate cancer in 2013. Unable to work and ruined both personally and financially, he went through a period of tremendous hardship and personal transformation during which he rediscovered his passion for painting. His works became central to his healing process, and HEES placed his love, light, will to live, and hope for a better life into them. HEES is fundamentally different from most NFTs on the market as it is committed to reminding people what it means to be human.

In addition, Culture Pulse released two other HEES NFTs that focused on the power of music in relation to its impact on the human experience. The inspirational series of NFTs creates a fully immersive experience rooted in meaning. Originally intended as a photography project, HEES had traveled to hard-to-reach areas with awe-inspiring landscapes such as Joshua Tree, Glamis Dunes, the Salton Sea, a cracked dry lake bed outside of Vegas, railroad tracks near the Trona Pinnacles, and the rocky west coast with his camera. While researching NFTs, HEES decided to rethink this imagery and use it to convey how music transcends all boundaries. “Even the universe has a buzz,” he reminds us. The Power of Music Will Guide You Home consists of a digital film of a guitar moving towards the viewer across water, with effects created in post-production. Poetically, the audio that accompanies the NFT is a strong wind. While “Music Transcends” is a visual and auditory journey through the artist’s mind.

See the NFTs here. l Follow HEES here on Instagram.

About the artist

HEES is a self-taught contemporary artist whose work specializes in themes dealing with what it means to be human. Born in Corpus Christi, Texas in 1962, HEES began his career as a painter, makeup artist, photographer, brand consultant, creative director and producer. During his 30 year career in the beauty and photography industry he has worked with some of the biggest brands in the world such as: Ralph Lauren, Tory Burch, BELK, STILA, Kevyn Aucoin Beauty, E Entertainment and many more. He has photographed some of the biggest names in entertainment including Justin Timberlake, Kelly Clarkson, Sheryl Lee Ralph, Annie Lennox, Lisa Marie Presley, Fergie, EG Daily and Christina Aguilera. However, painting always remained his passion and was close to his heart throughout his career as a photographer.

HEES positive messages and fascinating painting techniques have propelled him into the international art scene. HEES is purchased by many major collectors around the world and is inundated with demand. He has donated his paintings to charities and raised over $100,000 for the Norton Museum’s AMFAR 80th Anniversary Gala and Art Auction. He is currently showing at the Bechtler Museum of Modern Art in the exhibition “Pop to Now: Warhol and his Legacy” with Andy Warhol, Jean-Michel Basquiat, Keith Haring, ThankyouX and Kristin McIver. HEES will open his first solo gallery show in November 2022 at Wynn Fine Art in Palm Beach with Action Art.

About the partners

culture pulse connects the world of physical collectibles and digital NFTs. Unique collectibles such as game worn sports memorabilia, beautiful artwork and more. Build your phygital collection in the physical and digital world.

action art is a full service art gallery, consultancy and dealer specializing in a wide range of work, from emerging contemporary names to museum quality artists. Founded by Nick Hissom and his partner Kameron Ramirez, their combined experience in arts and entertainment is second to none, spanning more than two decades.

The Bechtler Museum in Charlotte, NC, is the second museum in the United States designed by Swiss architect Mario Botta. Its collection includes works by the most important and influential artists of the mid-20th century, including Miró, Giacometti, Picasso, Calder, Hepworth, Nicholson, Warhol, Tinguely, Ernst, Le Corbusier, Chillida and many others. The museum also hosts traveling exhibitions.

For image and press inquiries please contact Anna Mikaela Ekstrand [email protected]


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